Skip to main content

The Importance Of Adding Content Marketing To Your 2016 Marketing Plan

Content marketing has become the buzz word in the last few years. Because of the latest algorithms that Google has put in place, it has become increasingly important that website owners produce
content that will captivate readers and engage them.
Content marketing offers businesses the opportunity to connect with customers by
producing content that is relevant and educational. It is an excellent way to build your brand and be seen as an expert,which is vital for attracting new business.

Mobile devices are being used regularly to access the internet and the content that is created needs to target these consumers.
When you are trying to pinpoint the exact demographic you are marketing to, it is essential that you consider the methods they will be using to log on. For instance,
if you are targeting teen girls who are still in high school, it is important that all of your content can easily be read on a mobile device since this is the main
method they would use to get online.
You should also target users who are likely to share your content with others.
In the same vein, you must create content that is so compelling people cannot help but spread the word. Instead of the stale,bland content everyone is used to, here are a few ideas to help get people talking
and sharing.
-Create interactive content that people will need to toy around with. For example,create a quiz that is relevant to your
business. They will fill it out, get results and share it with their friends so they can test their smarts as well.
- Internet speeds have risen globally in 2016. As a result, you can feel more
comfortable creating content that is filled with graphics. Images command much more attention than plain words on a screen.
Most successful businesses use content marketing to their advantage. If you are not doing the same, it will be far too easy for you to slip through the cracks. Not
only do you have to create content, but you have to make it better than anything else that is available.
You can use content marketing as part of your email marketing strategy as well. By writing compelling subject lines, sending
emails at ideal times and creating landing pages that match the messages that are sent out are all excellent ways to make people read what you send. Be sure that the subject line aligns with the content
that you are sending your readers to read, otherwise, you could be marked as a spammer.
By taking the time and creating content that is relevant and useful, you will attract people to your website. You can share your content on the many social sites and you won't have to rely so much on Google to get visitors to your site.
Each year, content marketing strategies must change in order to fit the times. The methods being used will evolve over time,but the fact remains that this is currently
and always will be one of the most
effective ways to reach your intended audience.

www.josiahdele.blogspot.com

Comments

Popular posts from this blog

WZoneLite – A Pretty Cool WooCommerce Amazon Affiliate Plugin .

Everyone wants to make a million dollars by being a blogger. The promise of riches and internet fame is a big draw to doing it for a lot of people, and I’m sorry to say that the reality of being a blogger (even a professional blogger!) is not quite…as financially lucrative as all that. But that’s not to say that it  can’t be –one of the best ways to start your empire is with an Amazon affiliate plugin. For me, the Amazon Associates program has been one of the biggest earners for me over the years. Not only are there CPM ads like Google Adsense (you know, the normal banner ads we all love to hate), but any time someone clicks a link from your site, you get a percentage of  anything  they buy while the token from your site lasts in their browser. If they buy a song, you get a few cents. If they buy a new MacBook Pro and iPhone? You get…a lot more cents. With that in mind, WZoneLite is a  pretty cool WooCommerce Amazon affiliate plugin that syncs everything together s...

Windows 10 now on 600 million machines.

Microsoft CEO Satya Nadella told shareholders that Windows 10 has now passed 600 million monthly active users, picking up 100 million since May of this year. This number counts all Windows 10 devices used over a 28-day period. While most of these will be PCs, there are other things in the mix there: a few million Xbox Ones, a few million Windows 10 Mobile phones, and special hardware like the HoloLens and Surface Hub. The exact mix between these categories isn't known, because Microsoft doesn't say. The company's original ambition (and sales pitch to developers) was to have one billion systems running Windows 10 within about three years of the operating system's launch. In July last year, the company acknowledged that it won't hit that target—the original plan called for  50 million or more phone sales a year , which the retreat from the phone market has made impossible. But at the current rate it should still be on track for somewhere in excess of 700 million use...

Mayweather's Marriage Proposal -- I'll Love You Forever ... But Your Attitude Sucks!

It's what every little girl dreams of ... a marriage proposal over text message ... complete with crazy Hollywood bribes and a demand that you change your crappy attitude, stat.  And that's exactly what Floyd Mayweather fired off to Shantel Jackson back in April '14 ... according to new court docs obtained by TMZ Sports.  Jackson put the proposal on display in new legal papers filed in her nuclear war with her ex-fiancee ... which shows how Floyd tried to convince Shantel into getting engaged for a 2nd time.  "This is what I offer to you. Let's get married move in together you can go back in forth to L.A and stay at the condo." "I promise I will get you in 3 A list movies this year and I'm willing to go to counseling to make us work and you can get the stuff you want and I'm willing to change but I need you to have a better attitude." How romantic, right?! Shantel says she shot down the offer (shocker) ... and included several t...