Skip to main content

The World of Duplicate Content -Use of a Filter

By: Aaron Brooks

The World Wide Web is like a running race or marathon where websites compete to reach the finish line first. In this case,the finish line is a higher ranking. And in this race for supremacy, it is important to avoid duplicate content and its penalties.
To facilitate the efficient functioning of directories, search engines have been armed with content filters. This removes or filters duplicate content from pages it's indexing. And the most hurtful penalty is lower rankings.
Unfortunately, these filters not only catch rogues but web pages that are genuine too. What webmasters need to do is understand how filters function and know what action is to be taken to avoid being filtered out.
When a search engine sends out spiders the filters leave out or sieve:
• Websites that feature identical content.
And when within a site the webmaster includes many copies or versions of pages to cheat the search engines. Filters are also extremely sensitive to "doorway" pages.
• Content masked by different packaging.
Known as "scraped content" this
duplication of pages with little or no relevant changes falls prey to filters.
• Product descriptions featured by e-commerce sites. Most e-commerce sites publish alongside a product the manufacturer's description of the product and this content then appears on zillions of e-commerce sites falling victim to filters.
• Articles distributed widely over the net.
While some engines are programmed to find the origin of the article there are others who may not be able to source the origins.
• Pages that are not duplicates but contain the same core material written by different people.
To get the better of filters you need to:
• Use a tool like the Similar Page Checker
http://www.webconfs.com/similar-page-checker.php to ensure that the pages in your site are not mirroring content from elsewhere. In case there are other URLS with similar or identical content the tool will reveal them to you and you will be able to make changes in your pages.
• Be vigilant and know who has "helped" themselves to your content. By using www.copyscape.com you can determine which websites have stolen or copied your work.
• Even if you do use distributed content you can add a commentary or make changes to the page focusing on its relevance to your site. By making any content your own you are making it unique and different and this will ensure that the pages are not filtered by search engines.
• Even if you are running an e-commerce site you must include product descriptions that are distinctively yours and not run of the mill.
Learn as much as you can about duplicate content and its dangers. Read the issues that were discussed at the SES 2006 New York Session and other forums.
Remember most search engines, Google,Yahoo, or Open Directory Project do not want to be flooded by duplicate content and web pages.
Jake Baillie, President of TrueLocal listed the duplicate content mistakes to be: circular navigation; printer friendly pages; inconsistent linking; product only pages; transparent serving domains; and bad cloaking.
It is important for sites to get high
ranking through fair and not foul means.
Author Bio
Aaron Brooks is a freelance writer for
http://www.1888seoservices.com, the
premier website to find Seo consulting,link buildings and professionals seo training, online marketing tips, seo tools and more. He also freelances for the premier REVENUE SHARING Discussion
Forum Site http://www.1888discuss.com
Article Source: http://
www.ArticleGeek.com
Josidel Hosting

Comments

Post a Comment

Popular posts from this blog

WZoneLite – A Pretty Cool WooCommerce Amazon Affiliate Plugin .

Everyone wants to make a million dollars by being a blogger. The promise of riches and internet fame is a big draw to doing it for a lot of people, and I’m sorry to say that the reality of being a blogger (even a professional blogger!) is not quite…as financially lucrative as all that. But that’s not to say that it  can’t be –one of the best ways to start your empire is with an Amazon affiliate plugin. For me, the Amazon Associates program has been one of the biggest earners for me over the years. Not only are there CPM ads like Google Adsense (you know, the normal banner ads we all love to hate), but any time someone clicks a link from your site, you get a percentage of  anything  they buy while the token from your site lasts in their browser. If they buy a song, you get a few cents. If they buy a new MacBook Pro and iPhone? You get…a lot more cents. With that in mind, WZoneLite is a  pretty cool WooCommerce Amazon affiliate plugin that syncs everything together s...
Post a Comment
Read more

Windows 10 now on 600 million machines.

Microsoft CEO Satya Nadella told shareholders that Windows 10 has now passed 600 million monthly active users, picking up 100 million since May of this year. This number counts all Windows 10 devices used over a 28-day period. While most of these will be PCs, there are other things in the mix there: a few million Xbox Ones, a few million Windows 10 Mobile phones, and special hardware like the HoloLens and Surface Hub. The exact mix between these categories isn't known, because Microsoft doesn't say. The company's original ambition (and sales pitch to developers) was to have one billion systems running Windows 10 within about three years of the operating system's launch. In July last year, the company acknowledged that it won't hit that target—the original plan called for  50 million or more phone sales a year , which the retreat from the phone market has made impossible. But at the current rate it should still be on track for somewhere in excess of 700 million use...
Post a Comment
Read more

Mayweather's Marriage Proposal -- I'll Love You Forever ... But Your Attitude Sucks!

It's what every little girl dreams of ... a marriage proposal over text message ... complete with crazy Hollywood bribes and a demand that you change your crappy attitude, stat.  And that's exactly what Floyd Mayweather fired off to Shantel Jackson back in April '14 ... according to new court docs obtained by TMZ Sports.  Jackson put the proposal on display in new legal papers filed in her nuclear war with her ex-fiancee ... which shows how Floyd tried to convince Shantel into getting engaged for a 2nd time.  "This is what I offer to you. Let's get married move in together you can go back in forth to L.A and stay at the condo." "I promise I will get you in 3 A list movies this year and I'm willing to go to counseling to make us work and you can get the stuff you want and I'm willing to change but I need you to have a better attitude." How romantic, right?! Shantel says she shot down the offer (shocker) ... and included several t...
Post a Comment
Read more